Gone are the days when SEO was just a basic thing and there were shortcuts to it. Today, it has evolved into a deeper perspective. And unluckily, some companies are not successful in implementing their search engine optimization campaigns because of common SEO mistakes. Today let’s take a look at the top 5 common SEO mistakes to avoid.
- Not doing proper keyword research
Websites with relevant keywords in their content tend to show up in search engine first page. If you post content without doing proper keyword research, then you might be limiting the chance to generate better results. Talk to a professional SEO freelancer in the Philippines who can help you look up for the best possible keywords to use to generate positive results.
- Low-quality Link Building
While it is true that link building can be an integral part of online marketing, quality should never come first before quality. Low quality backlinks such as those from sites can pose a significant damage to your SEO campaign, especially in the wake of the latest Google Penguin Update. One of the best ways to help you generate high quality back link is to seek out help from a trusted and experienced SEO specialist in the Philippines.
- Developing websites that can’t be properly indexed
Keep in mind that the listings on the result pages of search engines are drawn directly from massive indexes of online pages, which are then strategically analyzed based on the most recent ranking algorithms. So how to get into an index? Your website needs to be indexed by search engine bots which digest the content and save it for possible display in future searches.
- Not regularly updating your website
Another common mistake in SEO is not regularly updating your website. it’s important to note that outdated content can significantly reduce the perceived value of your website and can lead to bounce rates and decreased sales. The search engines are very caring when it comes to the content of a site’s freshness as well.
And adding new content to the site boost its online presence as it exposes to a bigger range of keywords and potential traffic. At the same time, new web postings can also be helpful for your website ranking that fall under the latest update of Google.
- Focusing on search engines instead of visitors
While it is true that search engine optimization is important, visitors also matter the most. Your SEO campaigns should never undermine the quality of the content to the extent that the audience no longer desire to stick around to your website. Talk to an experienced SEO specialist if you need help in engaging your visitors.
There you go- 5 common SEO mistakes that you need to avoid. The best way to avoid these mistakes is to enlist reliable web development in Legazpi City to support you in your SEO campaigns. Getting the help of the expert guarantees scalable result for your SEO efforts.